Mature Consumer Matters

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10 Most Dangerous Myths about marketing to Australia's ageing population. free download

Retirement Village and
Aged Care Operators

As an acknowledged Thought Leader on the marketing of Retirement Village and Aged Care facilities, Graeme Smith recently presented the Marketing and Sales Masterclass at the Retirement Communities Worldwide Conference. Click here to download the transcript of Graeme's presentation.

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The hot topics this month are:

• RoI - How to justify Online Marketing to Australian mature age Consumers.
• Relocation Packages—Coming to a Retirement Village near you?
• Retirement Village Business Model - Hospital or Hospitality?

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